Leadership and influence
For most engineers, "leadership" questions aren't about managing people. They ask how you changed what others did when you couldn't tell them to: another team, a standard, a migration, a colleague's growth. This module shows the moves that work and how to tell them.
1. The idea
Leadership questions for engineers are rarely about managing people. They're about influence without authority:
- "Tell me about a time you led a project or initiative."
- "A time you convinced others to adopt your idea."
- "A time you got another team to change something."
- "A time you mentored or developed someone."
Strong answers show a sequence of moves, not a single meeting:
- Understand first. What do the people you need care about? What does your idea cost them?
- Show, with evidence. Data about the problem, or a prototype that removes their pain. Evidence persuades better than seniority.
- Talk one to one before the big meeting (sometimes called pre-wiring). Objections improve the plan in private instead of blocking it in public.
- Make it easy to say yes. Do the first migration yourself; write the guide; take on the risk.
- Give the credit away. The first team to adopt becomes the example others follow.
Mentoring stories follow the same shape: what the person needed (not what you'd have wanted), what you did, and how they grew, in their terms.
2. How it works
An engineer with no authority over three other teams gets all three to adopt a shared deployment check. Watch the order of moves.
3. Try it yourself
Plan an influence campaign
Scenario: inconsistent logging across three teams makes every incident take an hour longer to debug. You've built a small shared logging library. None of the teams report to you. Pick four moves, in the order you'd make them.
4. What interviewers look for
Leadership is scored on how you moved people who didn't have to move, and how far the change reached.
| Signal | Weak | Good | Strong |
|---|---|---|---|
| Method | "I told them to" or "my manager made them" | Explained the idea in a meeting | Understood their goals, showed evidence, pre-wired, made it easy |
| Reach | Your own team | One other team | Several teams, or the way the organisation works |
| Others' growth | Not mentioned | Helped someone once | Developed someone over time, with a visible change in what they can do |
| Credit | "I did it all" | Mentions the team | Credits the first adopters by name, and stepped back once it was theirs |
5. A model answer
"Tell me about a time you influenced a team you didn't lead." An invented answer, shown part by part. Read it for the shape, then build your own from a true story.
SituationOur three product teams each wrote logs differently, so during incidents the on-call engineer spent the first hour working out which fields meant what. I was a backend engineer on one of them.
TaskI'd built a small shared logging library for my own team. I wanted the other two to adopt it, but I had no authority over them, and both were busy with their own roadmaps.
ActionI started by pulling the last six incident reviews: four said "logs inconsistent" as a delay, adding about 50 minutes each. I met each team's tech lead one to one and asked what would stop them adopting it. One worried about performance, so I benchmarked it and published the results; the other had no time, so I offered to migrate their noisiest service myself. That first migration went in within a week, and their on-call engineer posted in our engineering channel about how much faster the next incident was. I let that post do the persuading, and wrote a 20-minute migration guide.
ResultWithin two months all three teams used the library. The next five incidents averaged 35 minutes less to diagnose. The second team's lead now maintains the library with me.
LearningI'd go to the leads before building, not after: one of their requirements would have saved me a rewrite.
6. Remember it
How this hook works: what “Understand, show, make it easy” means
What the slogan means, phrase by phrase
- “Understand”
- What do they want? What would your idea cost them? Ask before you pitch.
- “show”
- Evidence and prototypes persuade; titles and repetition don't.
- “make it easy”
- Do the first migration, write the guide, take the risk, and let the first adopter tell the story.
Why this picture fits: The tour guide has no authority, but knows the way, explains each turn, and waits for the slow walkers. People follow because it's the easiest good choice.
The story → the concept
| The tour guide | Influence without authority |
|---|---|
| Knowing what the group wants to see | Understanding each team's goals |
| "This street avoids the crowds" | Data and prototypes |
| Waiting for the slow walkers | Removing each team's objection |
| The group recommending the tour | The first adopter persuading the rest |
Watch it on an example
- Understand: "What would stop you adopting this?" One lead says performance, the other says time.
- Show: publish a benchmark; pull six incident reviews showing 50 lost minutes each.
- Make it easy: migrate their noisiest service yourself; let their on-call engineer tell everyone.
The trap it saves you from
Mistaking a well-argued RFC for influence, then wondering why nobody adopted it.
It still works when…
You do have authority. Even then, people who were persuaded do better work than people who were told.
7. Common mistakes
8. Practice exercise (25 minutes)
- Find an influence story (5 min). A time someone you didn't manage changed what they did because of you.
- List the moves (10 min). Write each move in order: understand, show, pre-wire, make it easy. Which did you skip?
- Find the reach (5 min). How many people or teams did it change? Over how long?
- Add a mentoring story (5 min). Someone you helped grow: what they needed, what you did, what they can do now.
9. Self-check quiz
Which move usually comes first when influencing a team you don't lead?
What does pre-wiring mean?
Which is the strongest evidence of influence?
Why let the first adopter tell the story?
10. Go deeper
| Resource | Time | Why |
|---|---|---|
| Negotiating, presenting and leading (Software architecture, Module 03) | 30 min | Influence techniques in depth, including pre-wiring and the architect elevator. |
| Hire and Develop the Best; Earn Trust (Amazon) | 5 min | How one company describes developing others and earning trust. |
| Module 08: Ambiguity and trade-offs | Next | Deciding with half the facts. |